Thank you, Scarlett Johansson!

30 Jan

Scarlett Johansson

Thank you, Scarlett Johansson!

Finally someone has stood up to the BDS bullies, aka anti-Semitic wolves in sheep’s clothing. What’s this all about?

Actress Scarlett Johansson, who is a brand ambassador for SodaStream, has come under fire for her support of the Israeli-made product. The Times of Israel reported, “American actress Scarlett Johansson released a statement Friday about the controversy surrounding her role as the first-ever brand ambassador of the Israeli company SodaStream, describing the firm as ‘building a bridge to peace between Israel and Palestine.”‘

She made it clear that she would not step away from this role. Her public comments were made after she came under fire for the endorsement deal — which includes a version of this TV ad scheduled to appear during the Super Bowl — from the overtly anti-Semitic Boycott, Divestment, and Sanctions (BDS) movement.  Johansson addressed her critics’ concerns: “I remain a supporter of economic cooperation and social interaction between a democratic Israel and Palestine. SodaStream is a company that is not only committed to the environment but to building a bridge to peace between Israel and Palestine, supporting neighbors working alongside each other, receiving equal pay, equal benefits and equal rights. That is what is happening in their factory every working day.”

Then, on January 29, Johansson ended her relationship with humanitarian group Oxfam International after being criticized over her support for SodaStream. She had served as a global ambassador for Oxfam since 2007, raising funds and promoting awareness about global poverty. A statement released by Johansson’s spokesman said, “She and Oxfam have a fundamental difference of opinion in regards to the boycott, divestment and sanctions movement. She is very proud of her accomplishments and fundraising efforts during her tenure with Oxfam.”  Read more in the AP article

Our Jewish Federation and the Heller Israel Advocacy Initiative would like to thank Johansson for continuing to STAND UP for Israel, despite ongoing criticism and threats.

Want to help be a part of the solution?
Join us for Faith to Faith: Christians & Jews Working Together for Israel on February 18th at Church Of Hope at 7:00pm. 

Faith to Faith: Christians & Jews Working Together for Israel

Because Christians and Jews both have such strong ties to the land and her people, let’s break down religious barriers and come together on common ground: our love for Israel. Hear the experiences of internationally known leaders in interfaith work through a discussion panel and leave the evening with specific knowledge about how to be the best advocate for Israel! This is a FREE event though donations will be accepted at the door. Register online here.


Howard Tevlowitz, Executive Director
The Jewish Federation of Sarasota-Manatee


5 Responses to “Thank you, Scarlett Johansson!”

  1. Debra Bryan January 30, 2014 at 12:21 pm #

    Unfortunately, this ad will not be appearing
    during the Super Bowl.
    Deb Bryan

    Sent from my iPhone

    • Ted Epstein January 31, 2014 at 11:40 am #

      An edited version of the ad WILL air during the Super Bowl. It’s the last few seconds of the commercial, in which Johansson says: “Sorry, Coke and Pepsi” that caused SodaStream to edit the ad. Pepsi is sponsoring the halftime show and Fox asked SodaStream to remove the line.

  2. Marcia Fox January 31, 2014 at 1:56 pm #

    I am asking OXFAM to remove my name from their mailing list. I will no longer donate money to them.

  3. Nessa Levine January 31, 2014 at 4:38 pm #

    I will not longer support OXFAM. There are many other worthy charitable groups that do similar work, such as Heifer International.

  4. Barbara Kallman January 31, 2014 at 7:58 pm #

    Thank you, Howard for supporting Scarlett. Also, thanks to JFED for the incredible programs. Stuart Eisenstat was so interesting, I felt I was in his class. What a command of events. I am looking forward to Dr. Mordechai Kedar. Just listen to some of his talks on You Tube. You are in for a treat.

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